The Secrets of Event Planning Revealed!

Marley Majcher

Marley Majcher is the CEO of The Party Goddess!, a nationally acclaimed full service event planning and catering company, and author of But Are You Making Any Money?, a witty and lauded business guide for entrepreneurs.

From understated elegance to rock star fabulous, Majcher is known for creating the most talked about parties of the year. Since the launch of The Party Goddess! Majcher’s client list has included Earthlink, Cedars-Sinai, Georgetown University, Art Center College of Design, Rusnak Automotive Group, San Diego Polo Club, See’s Candies, Cal Tech and Whole Foods Market. Majcher has also produced notable events for the Hollywood Bowl, the Critics’ Choice Awards, luxury car manufacturers Porsche and Rolls Royce’s Bentley brand, as well as celebrations for Britney Spears, Sofia Vergara, Kelly Preston, Jenna Elfman, Jennifer Love Hewitt and Ross McCall, Pierce Brosnan, Katherine Heigl, Snoop Dogg, Nick Lachey, Vanessa Minnillo, Kelly Rutherford, Ali Landry, Tisha Campbell and Cesar Millan (Dog Whisperer).

Heralded as a must-read for any entrepreneur, Majcher’s book, But Are You Making Any Money?, simplifies - in a step-by-step process - the complicated aspects of running a lucrative business. Her profit technique and conversational style is what Forbes Magazine says “makes you want to keep reading more.”

Majcher is the party planning and entrepreneurial expert people turn to for all things entertaining. Her popularity for her savvy style and business sense has earned her appearances on Fox and Friends, Entertainment Tonight, CBS Morning News in Los Angeles, HGTV, KABC - Los Angeles, FOX, CBS, NBC, E!, The Wedding Channel, The Balancing Act and MTV.

Majcher has championed her unique approach to events and inspired many to create lasting memories through her featured articles and interviews in publications such as The Wall Street Journal, Fortune, In Style Weddings, BusinessWeek, Entrepreneur Magazine, The Robb Report, OK!, Us Weekly and People, as well as multiple radio interviews including Martha Stewart’s Sirius Radio show.

Her keen eye for chic trends and clever business techniques has made her a coveted speaker across the United States and around the globe, on subjects such as small business, entrepreneurship, all aspects of entertaining and her celebrated coaching programs. Majcher’s beloved programs challenge entrepreneurs to not only think outside the box, but forget a box exists.

Majcher has also contributed to several books, including Extreme Entertaining Made Simple, by Eduardo Xol, the star of "Extreme Makeover: Home Edition," Restaurant Newsletters That Pay Off, Nobody’s Business But Your Own and How to Plan an Elegant Second Wedding.

In Majcher's hometown of Pasadena, California, she has received many honors and awards.  She received the Chamber's Entrepreneur of the Year Award three years in a row and was named an Outstanding Young Woman of America. In 2006, she was honored by the State of California as Small Businesswoman of the Year. In January 2009, Majcher was honored by Pasadena Magazine, a premier lifestyle magazine, as one of their “40 under 40”.

Majcher earned a degree in Marketing with a focus on Entrepreneurship from Georgetown University's McDonough School of Business.

With her passion to be on the leading edge of gastronomy as well as design for her company and clients, Majcher has blanched, flambéed and fricasseed her way through the Smithsonian Institution's culinary series and cooking schools in both Paris and Normandy. She constantly seeks out cool and creative individuals with style and personality to work with and attends premier design exhibitions whenever possible.

Majcher currently spends any free time she might have, usually between 10:45pm and 11:15pm on Tuesdays, planning her own annual blowout party every November.

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Monday, November 5, 2012

7:30 AM - Uncensored! Registration

8:30 AM - Opening Session

10:00 AM - Ceci Johnson, CeCi New York - Defining Your Brand & Target Market

11:00 AM - Marley Majcher + Jennifer Horsley, Habitat Events - "Pricing for Profit - How to Finally Ask What You're Worth!"

Part 1 of “Pricing for Profit” will focus on how to create the best time tracking and coding system for your business

12:00 PM - VIP Lunch

1:30 PM - "Pricing for Profit" Cont. + Breakout Sessions

2:45 PM - Marley Majcher, The Party Goddess! - "Awkward Convos & Questions"

3:30 PM - Hot Seats

4:10 PM - The Party Goddess! Hot List "Working on Your Biz & Yourself"

6:00 PM - Opening Night Cocktail Reception

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Tuesday, November 6, 2012

8:30 AM - Marley Majcher, The Party Goddess! + Tami Forero, Forte Events - "Prospecting - Finding Your Perfect Client"

9:15 AM - "Land that Next Big Client - From Intake to Proposal"

9:45 AM - Breakout sessions

10:15 AM - Celebrity Apprentice - Task Review

10:30 AM - Diane White, Diane White PR + Breakout Panel of Experts - "PR for Event Planners & How to Capture Your Local Celebrity"

11:10 AM - Breakout Sessions

12:00 PM - Lunch

1:15 PM - Marley Majcher, The Party Goddess! + Nicole Matthews, The Henley Company - "How to Create Your Own Opportunities Can Lead to Olympic Size Experiences"

2:00 PM - Success Panel

3:45 PM - Pricing For Profit - Take 2

Learn how to plan Pricing, Parameters and Budget for your event

4:45 PM - Breakout Sessions

6:00 PM - VIP Dinner with Marley Majcher, The Party Goddess!

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Wednesday, November 7, 2012

8:30 AM - Hot Seats

9:10 AM - "Growing Your Business through Webinars, Seminars + Intensives"

10:00 AM - Hot Seats

10:20 AM - Justin Krane, Krane Financial Solutions - "Fund Your Goals and be a Smart Entrepreneur"

11:10 AM - Toni Allen + Diane White, Diane White PR + Events Panel

12:00 PM - VIP Lunch

1:30 PM - Social Media Break Out Sessions

1:50 PM - Social Media Apprentice Task Review

2:10 PM - Open Forum

3:00 PM - Closing Session

4:00 PM - Conference End

*Schedule Subject To Change Without Notice*

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Uncensored! is a full three-day immersion into event planning in Atlanta, Georgia with The Party Goddess!. This will be the opportunity of a lifetime to refine your client base, reduce your marketing budget, expand your network, and become inspired with ideas and systems.

If you're ready to take your event planning business to the NEXT Level, this three-day event will jump start your success like nothing before. Whether you are already running a wildly successful event planning business or just getting started, Uncensored! 2012 – Apprentice Style will deliver education, inspiration, ideas and a plan of action to take your business to the next level.  

  • 3 action packed days in Atlanta, Georgia
  • All of the networking and new friends you can possibly handle
  • The Party Goddess Hot List showcasing the “Must Have” products and services
  • Hands-on Projects ala “Apprentice Style" where you will learn to:
    • Create a PR Plan for garnering the top notch press you deserve at your next party
    • Develop a Social Media Strategy for promoting your next big event
    • Preparing a budget plan from A to Z with a strategy to price for profit
    • Compete for a shot in the “Board Room” to win fabulous prizes

And much more, including

Non-stop classes taught by Marley and her rock star fabulous agenda of speakers covering the latest in contracts, budgeting, marketing, PR and promotion.  Get your creative mojo back and reignite your passion to remind yourself WHY you got into this business!

 Click here for a detailed agenda of Uncensored!

 


The Party Goddess!

5032 Alhambra Avenue
Los Angeles, California 90032
Phone 323.222.8376
Fax 323.222.8694

Nikki Lamson Nikki@thepartygoddess.com

Diane White Diane@DianeWhitePR.com
Phone: 918.574.8765

Please fill out the form below with any questions, we will get back to you right away!

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